Everyone knows the Toronto Condo market has been red hot for the past few years. Recently we are seeing a small turn in the market with less Condos for sale and small but stable price increases. While interest rates are still very attractive, lending rules became tougher with new practices put into effect during the summer of 2012. That being said, investors looking to make money in the GTA Condo market may not need to look any further than advertising and marketing their condos as an Executive Rental. The demand is very high these days for non-traditional temporary housing for business executives who are traveling or relocating. The days of putting your executive up in a hotel for a month or two is becoming passé when there are better and more affordable alternatives. So what does it take to jump into this money making endeavor you ask?
Out of the gate you need to find a good realtor who works or specializes in executive rentals or RELO’s (relocations). They know what the clientele are looking for and how much they are willing to spend. A good realtor will also walk you through the steps needed to ready your space as an executive rental. Most executive rentals need to be modernized with updated bathrooms and kitchens and newer furniture. That is not to say that everything needs to be torn out and renovated, it just needs to be no more than maybe 5-7 years since it was last renovated. Obviously, top dollar will be paid for brand new or newly renovated condos so keep that in mind. Next you will need to outfit the space with everything a homeowner would need if they lived there year round. This includes bed linens, bath towels, cookware, dishes/glasses, silverware etc. An executive should only need to bring his clothes and toothbrush with him and everything else should be available in the condo. You will need to provide heat/air, hydro, cable and internet which will all be added into your weekly or monthly fee. If there are additional paid services within your complex such as parking, gym or pool fees, you will need to negotiate those into your fee as well providing the client needs or wants these things. Again, a good realtor will help you with all of these details and the pricing as well. Some executive rentals require a minimum stay of one month, but you may decide to accept shorter stays which opens you up to a bigger market. On average, executive condo rentals in Toronto and the GTA range from $100 to $300+ a night depending on number of bedrooms. That being said, for a $200 per night rental you’re looking at a $6000 a month rental fee.
...